Xbox teams up with Nike to be your personal trainer

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Microsoft Xbox coupled with Kinect has changed the way games were played and leaped ahead of its competitor Play Station and Wii. Now Xbox has teamed up with Nike to revolutionise the way people workout. At the Electronic Entertainment Expo (E3), Microsoft unveiled “Nike+ Kinect Training” a custom designed fitness program with Nike which is available only on Xbox. Some of industry’s best trainers from Nike has helped design this program that intends to help an athlete of any level inside the comfort of home.

“By combining Nike’s understanding and knowledge of great athletes with the powerful technology of Kinect, we have created a personal training program unlike anything currently available,” said Yusuf Mehdi, corporate vice president of Marketing and Strategy of the Interactive Entertainment Business at Microsoft. “Kinect becomes the eyes for ‘Nike+ Kinect Training’ instructors, bringing a new level of engagement and personalization to the program that blurs the lines between a personal training session and a game.”

A glimpse of the Nike+ Kinect can be found in the following video:

http://www.youtube.com/watch?v=sv-GRAAKQVs